In the mid 70s, Vans produced its first shoe specifically designed for skateboarding, the Era, in collaboration with Dogtown sons Stacy Peralta and Tony Alva. Chris Keeffe, founder and owner of DQM, born and raised in the heart and streets of New York City, grew up skateboarding and wearing Vans. Chris turned pro at 22 and, in the 90s, counted Vans among his sponsors. When Chris retired from skateboarding, he opened his own skate and shoe store, DQM, in New York City’s Bowery district.

The Vans DQM General, first opened in September 2011 in a landmark building in New York’s historic SoHo district, represents the bringing together of two iconic crews. The store presents the very best of Vans, thoughtfully curated in a custom built, boutique environment.